About This Book
The ""accepted wisdom"" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. ""When Ads Work"" argues the opposite - that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales. F...
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Reading Time Estimates
4h 59m
slow reader
180 WPM
3h 36m
average reader
250 WPM
2h 34m
fast reader
350 WPM
π 53,900 wordsπ
8 days at 30 min/day
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WPM
Reading time
3 h 36 min
at 250 words per minute
Audiobook (1.5x)
3 h 60 min
at 1.5x narration speed
Audio 1x
5 h 59 min
Audio 2x
2 h 60 min
That's about:
- π 8 daysΒ reading 30 min/day
- π8 commutesΒ of 30 min each