ReadShelf
BlogBooksListsPathsQuizSpeed Test🌐 Switch to Russian
Download App
Back to books
Total Relationship Marketing — Evert Gummesson

Total Relationship Marketing

by Evert Gummesson

378 pages

About This Book

Highly informative, practical in style, and packed with fully updated examples and cases from real companies, this is an essential resource for both undergraduate and postgraduate students. The third edition benefits from improved features to help students, including questions for discussion and end...

More by Evert Gummesson

Related Genres

Reading Time Estimates

9h 38m

slow reader

180 WPM

6h 56m

average reader

250 WPM

4h 57m

fast reader

350 WPM

📖 103,950 words📅 14 days at 30 min/day

How Long Will It Take You?

Get your personal reading time for "Total Relationship Marketing"

Take a 60-second speed test — we'll calculate how long this book will take you

WPM

Reading time

6 h 56 min

at 250 words per minute

Audiobook (1.5x)

7 h 42 min

at 1.5x narration speed

Audio 1x

11 h 33 min

Audio 2x

5 h 47 min

That's about:

  • 📅14 days reading 30 min/day
  • 🚇14 commutes of 30 min each