ReadShelf
BlogBooksListsPathsQuizSpeed Test🌐 Switch to Russian
Download App
Back to books
Customer Relationship Management — V. Kumar, Werner Reinartz

Customer Relationship Management

by V. Kumar, Werner Reinartz

399 pages

About This Book

Customer relationship management (CRM) as a strategy and as a technology has gone through an amazing evolutionary journey. The initial technological approach was followed by many disappointing initiatives only to see the maturing of the underlying concepts and applications in recent years. Today, CR...

More by V. Kumar, Werner Reinartz

Related Genres

Reading Time Estimates

10h 10m

slow reader

180 WPM

7h 19m

average reader

250 WPM

5h 14m

fast reader

350 WPM

📖 109,725 words📅 15 days at 30 min/day

How Long Will It Take You?

Get your personal reading time for "Customer Relationship Management"

Take a 60-second speed test — we'll calculate how long this book will take you

WPM

Reading time

7 h 19 min

at 250 words per minute

Audiobook (1.5x)

8 h 8 min

at 1.5x narration speed

Audio 1x

12 h 12 min

Audio 2x

6 h 6 min

That's about:

  • 📅15 days reading 30 min/day
  • 🚇15 commutes of 30 min each