About This Book
"Aaker on Branding" presents in a compact form the twenty essential principles of branding that will lead to the creation of strong brands. Culled from the six David Aaker brand books and related publications, these principles provide the broad understanding of brands, brand strategy, brand portfoli...
More by David Aaker
Related Genres
Reading Time Estimates
5h 35m
slow reader
180 WPM
4h 1m
average reader
250 WPM
2h 52m
fast reader
350 WPM
How Long Will It Take You?
Get your personal reading time for "Aaker on Branding"
Take a 60-second speed test — we'll calculate how long this book will take you
Reading time
4 h 1 min
at 250 words per minute
Audiobook (1.5x)
4 h 28 min
at 1.5x narration speed
Audio 1x
6 h 42 min
Audio 2x
3 h 21 min
That's about:
- 📅9 days reading 30 min/day
- 🚇9 commutes of 30 min each
Similar Books
Leaders Eat Last
Simon Sinek
Amp It Up
Frank Slootman
Zero to One
Peter Thiel, Blake Masters
The Obstacle Is the Way
Ryan Holiday
The Age of the Economist
Daniel Roland Fusfeld
The Psychology of Money
Morgan Housel
The Economics of Property Rights
S. Pejovich
Fields, Factories and Workshops
Petr Alekseevich Kropotkin (kni︠a︡zʹ)